In 2013, counterfeit goods worldwide accounted for $461 billion. Nike is the most counterfeited brand globally, and Ray-Ban, Rolex, Supreme, and Louis Vuitton are the most copied brands worldwide. And while some copies look almost identical to the originals, there are slight differences we think you should know about.
At Bright Side, we want you to know how to recognize a fake product and the differences between originals and counterfeits in some of the most popular brands.
1. Nike shoes
\Nike Air sneakers have a texture that counterfeit manufacturers cannot imitate. This is because their materials are different, and so are their devices. Thus, in authentic Nike shoes, you will notice a hardness in the leather that will be missing in the counterfeit ones.
You will also need to examine the symmetry of the sneakers. If something looks asymmetrical, then it may be a counterfeit product.
2. Ray-Bans
- Authentic Ray-Ban lenses with plastic frames are made in one whole piece. If it’s a metal frame, then the central part must look neat and can have small details but no protruding points.
- Most often, the lenses are made of real glass, but some can be made of plastic. To know if yours is one of them, go to the manufacturer’s official website.
- In the upper right corner of the right lens, you can find the inscription of the Ray-Ban logo. It is engraved on the surface of the lens, so it is impossible to erase it.
- On the outside of the temples, there should also be an inscription detailing the manufacturer. In addition, the item’s serial number is usually on the left side and the country of manufacture on the right side.
3. Fila shoes
- If you look at the letter “F” on your Fila shoes, you will notice that there is some irregularity in the stitching. This is perfectly normal on all original Fila shoes. What is not normal is for the letter “F” to be really sharp on the top two edges. On the fake shoes, these edges almost touch the square surrounding the logo, which should not be the case.
- Next, look at the details of the toe cap, especially the holes in the front. There should be the same distance between each hole, but if not, you probably bought a fake pair of sneakers.
- In addition, the heel logo may be completely different. On the original sneakers, that logo is the same as the one on the tongue.
4. Burberry scarf
- The authentic scarf always has well-defined lines and a dense texture.
- The fringe yarns in a scarf should be well rolled and spaced apart, they do not fall apart when touched.
- The brand name on the label attached to the article must be written in capital letters. Also, the label must contain information about the country of manufacture and the composition of the scarf.
5. Gucci handbags
- First, you should examine the two “G’s” on the front of your bag. The serifs of the G’s should be long and sleek looking and not thick. Also, the rounded part of the G should be a perfect oval and not pointed. If the logo looks blurry, it is probably fake.
- Look closely at the stitching, as a genuine Gucci bag will have even stitching. If the stitching on your bag looks uneven in places or is a different color than the bag itself, then you should assume it is a counterfeit.
6. Supreme sweatshirt
- On the collar of this brand’s hooded and non-hooded sweatshirts, there are two dark red labels. On the first, larger, is written the name of the brand with the letter R in a circle. On the second, you’ll find the country of manufacture: Canada. There should be a recommendation not to iron the item on the inner label, where you can find the care instructions. Manufacturers of replicas often forget this detail.
- On sweatshirts with embroidered logos, the location of the letters on the red part should be uniform, and the distance between the two should be adequate. If you turn the authentic sweatshirt inside out, you will see a fine mesh of white threads on the back of the logo.
- Supreme complements the hoods of its sweatshirts only with flat laces, which are carefully tied at the ends. Round laces, burned at the ends, or laces with different types of terminations are a sign of counterfeiting.
7. Adidas Yeezy tennis shoes
- First, you have to check the wave pattern on the original Yeezy, which should be sideways with irregular wave prints.
- Next, you can check the tongue of the sneakers. The original Yeezy’s tongues are more curved, while the fake ones look much straighter.
- Check the inside of the shoes and see if the Adidas icon is the same size on each shoe. On some occasions, you may notice that their size differs.
- The stitching on the inside should also be checked, as it may look suspiciously amateurish.
8. New Balance sneakers
- New Balance sneakers have brand symbols on the back, tongue, the side of the sneaker, and the side of the sole, on the sole itself, and the insoles. The logo in the shape of the letter N on the side of the sneaker is made in the form of a patch.
- The original slippers have a soft sole, made of foam material, easily compresses and quickly returns to their original state. The sole protector is made of rubber. The insoles of authentic New Balance shoes have a perforation, logo, size, and information about the model.
9. Toms espadrilles
- The first thing to check is the insoles of your espadrilles. If they can be removed, your footwear is likely fake, as the original insoles are sewn to the bottom.
- Next, you can check the back of the espadrille to look at the logo. The letters of the original brand are perfectly balanced and square. However, the letters of the fake brand are pointed and unbalanced (note the odd shape of the letter “O”). Also, the stitching around the label appears thicker on the fake ones.
- You can also check the sides of the shoes to see if any glue is discernible. A reputable brand would never allow something like this, but a copy would probably have glue all over it.
10. Michael Kors Handbag
- For its bags, the brand uses only cream-colored labels containing the primary information about the product: serial number, shade, material, parameters, the price in USD, and a unique bar code.
- All parts of the original bags are engraved with the brand name. It is applied to magnetic clips, handle rings, clasps, carabiners, and fasteners.
- The brand’s authentic bags are made from a dense material that does not deform even during shipping when the item is packed.
11. Guess handbags
- First of all, fake Guess handbags are not made of leather but are cheaper synthetic material. You can check this by pressing the fabric with your finger. If the wrinkles stay there and do not disappear, it is not genuine leather.
- Next, you need to check the lining of the bag. Original Guess bags have an apparent soft lining, while fake ones sometimes have no lining. And if they do, it is very thin, like a sheet of paper.
- Finally, you can check the metal of the bag. The metal applications of a genuine Guess bag are sturdy and shiny, with a smooth surface. Counterfeiters, on the other hand, use a cheaper material that may appear dull and even have surface marks.
12. Guess watches
- Straps for Guess watches are made of metal, silicone, or natural leather. A lousy product smell, uneven color, cracks, scratches, and wear on the strap indicate that we are dealing with an imitation.
- The back should contain basic information about the watch: a logo with the brand name, the material of the watch body (as a rule, it is steel), and data about the watch mechanism with the engraving Japan Movt (as Guess uses only high-quality Japanese mechanisms).
13. Hermès handbags
- First, check the inside printing of the leather and see how the letters have been printed. The French accent of the letter E should be very elegant and not chopped up, as in the fakes. Also, the letters F and R in the word “France” appear to be glued together, something that would never happen on a genuine Hermès bag.
- Next, you can check the leather strap of the bag and inspect the stitching. On a genuine bag, the stitching looks much more elegant and flawless. In contrast, the stitching on the fake bag is not as elegant and, in some areas, looks thicker than that of the original bag.
14. Lacoste polo
- The Lacoste crocodile is always made with clearly defined details. Its eyes, teeth, legs, and red mouth are clearly visible. The crocodile’s body is bright green, and the tail runs parallel to the back.
- At the base of the polo neck, there is a white label with the logo and a red number indicating the size. In men’s models, it is one number, while in women’s models, it is two.
- An imitation Lacoste polo shirt can be spotted because of a small detail: its buttons. Original Lacoste garments have mother-of-pearl buttons with two holes. They have no inscriptions. Replica manufacturers often forget that, so they use buttons with four holes.
- In the men’s models, at the bottom, on the sides of the polo shirt, there are small openings approximately 1/2 inches deep. In women’s versions, the manufacturer does not make any cuts.
15. Balenciaga shoes
- Balenciaga sneakers have a very recognizable protrusion on the heels. This feature is often missing in counterfeits, as their structure is much weaker.
- Not only that, but the front of the shoe has a much more prominent curve than the originals.
- Also, if you check the back of the shoe, you will notice that the brand name is not well centered. Also, not all the letters are the same size and height, and some appear more significant than others.
16. Pandora bracelet
- The color of the original silver bracelet is a bit dull, not very light or bright. In manufacturing, Pandora uses a blackening technique that gives them this unique tone.
- The new original bracelet keeps its perfect shape and virtually no bending, showing well-defined edges of its striated silver cord.
- The size of the clasp on the original Pandora bracelets is comparable to that of the charms. On the front of the clasp, you can see the engraving of the brand: the word Pandora with a crown above the letter “o.”
- There is a brand-specific fastening in the clasp: a clover in the form of a small screw with four heads that serves to fasten the bracelet securely. In addition, the clasp must bear the quality seal of the metal (indicating its purity) with a mark of origin, the initials ALE.
- Pandora charms have an inscription with the name of the brand and the acronym of the metal they are made of. Since 2011, S means silver, and G is gold. Murano glass charms are free of cracks, broken parts, and air bubbles inside.
17. Levi’s
- The arched design on the back pockets of Levi’s jeans might be the brand’s most recognizable feature. It is either a simple bow or a diamond-shaped arch in the center of the pocket. This feature is often copied remarkably incorrectly on counterfeit jeans.
- In addition, the color of the stitching is traditionally orange on original jeans, while many fakes use white thread.
- The third sign of a fake pair of Levi’s jeans is the red tag on the back pocket. An original pair has “Levi’s” written on the red label, while a fake pair has a plain red tag with the letter “R.”
18. Timberland boots
- The sole has a caramel color, but if you look at it closely, it seems slightly transparent. The company logo and the brand name are printed on them, and the sole is uniform. The heel part does not protrude, but forms a continuous line.
- The logo is located on the outside, at the bottom of the boot above the heel. Its print is uniform and well-defined, located strictly vertically.
- The eyelets on the boots are perfect hexagons, which are ideally rounded on the outside. In men’s models, there are 7, in women’s models, 6.
- All seams on the boots are made with white thread. If there are several seams close, they are clearly parallel to each other.
19. Nike t-shirts
- The first thing to examine is the Nike logo. In most cases, it does not have exactly the same proportions as the original. Its angle and inclination may be different.
- Next, the label inside the T-shirt should be checked for misspellings. The original brand would never misspell words, but counterfeit products may have one or more errors.
- You will also need to look at the labels inside the shirt, near the bottom. Nike’s usually have two or more labels sewn in, while the fake ones usually have only one.
Have you ever unknowingly bought a counterfeit product? How did you recognize that it was not a genuine brand? Could you tell the difference, or did you have to ask an expert?
My Brother & His Fiancée Hired Me to Make Their Wedding Cake — They Refused to Pay, So Our Grandma Got the Perfect Payback
When Emily bakes her heart into her brother’s wedding cake, she expects gratitude, not betrayal. But when payment turns into a family scandal, it’s Grandma Margaret who serves the real justice. In a world where passion is mistaken for obligation, Emily learns that respect is the sweetest ingredient of them all.
You learn a lot about people when cake and money are involved.
I’m Emily, 25, and I love to bake. I work in a bakery, making cakes for every occasion. Growing up, it was just a hobby but the more I learned, the more my passion grew. Cakes became my love language.
Birthdays, holidays, breakups, random Tuesdays: cake is always the answer.
A smiling woman | Source: Midjourney
I’ve been piping frosting roses since I was sixteen and built a little Instagram following along the way. Which is how I landed my job in a bakery.
“You want to work in a bakery, Emily?” my father had asked. “Seriously?”
“It’s for now,” I said in return. “It’s just for me to learn and work my way up. I’m going to save money as well. I’m going to culinary school, Dad. One way or another.”
“This is a hobby, Emily,” he retorted. “You’ll learn that one day when you need help paying your bills.”
A close up of a frowning man | Source: Midjourney
Still, I had the support of the rest of my family and to sweeten the deal with them, I had never charged my family for personal, small bakes. It’s just something that I didn’t do, unless they came in through the bakery, of course. Anything through the bakery is business. Strictly.
But they always gave me a little something. Gift cards. Flowers. Sometimes a few folded notes tucked into my apron pocket. It was sweet. It felt… respectful almost.
A vase of flowers on a table | Source: Midjourney
Then my little brother, Adam, got engaged to Chelsea.
And everything changed before my eyes.
They were 23. A bit too young for marriage in my humble opinion but I didn’t want to voice my concerns.
A smiling couple | Source: Midjourney
“They’ll think you’re bitter because you’re single, honey,” my mother said over pizza and wine one night.
“But I’m not! I’m just genuinely concerned, Mom,” I replied, picking the olives off my slice.
“I know, sweetheart,” she agreed. “I am, too. But Adam’s convinced that Chelsea is the one for him. Let’s see how that ends up. Look, I think she’s high maintenance, but it’s clear that she loves him. That’s enough for me.”
If it was enough for my mother, then it was enough for me.
A box of pizza and a bottle of wine | Source: Midjourney
But at 23, they were all Pinterest boards and highlighter pens, planning a wedding that looked like a lifestyle influencer’s fever dream. When they asked me to make their wedding cake, I said yes.
Of course, I did. I wanted to. I was proud.
But I had to be realistic with them, too.
“This isn’t a birthday cake, guys,” I said. “It’s three tiers. For 75 guests. The ingredients alone are going to cost me. I won’t do it through the bakery because the price will be insane. So, I’m going to do it at home.”
A woman sitting at a kitchen table | Source: Midjourney
“That’s totally fair,” Adam said, looping his arm around Chelsea. “Of course, you’ll be compensated, Em.”
I quoted them $400. And honestly, if they had come through the bakery, it would have easily been $1200 at least.
They agreed.
“But I’ll do a taste-test at the bakery,” I said, pouring cups of tea. “That way you guys can get the full experience and decide on a final flavor. Deal?”
A cup of tea on a table | Source: Midjourney
“Deal,” Chelsea said tightly. “I do want to have the full bridal experience, and this is one of them. I was worried that you’d choose the flavor instead.”
I was frowning on the inside. Which respectful baker would just choose a flavor without consulting her clients? I chose to smile and push a plate of fresh eclairs toward them.
A woman sitting at a table | Source: Midjourney
A week later, they came into the bakery for a tasting. The space smelled like vanilla and lemon glaze when they walked in. I’d prepped everything. Three sample plates, fresh linen and even a cinnamon-scented candle.
It was the most effort I’d ever put into family.
“Whoa, Em,” Adam grinned. “This looks fancy. So, this is how everyone else gets the Emily-treatment?”
The interior of a bakery | Source: Midjourney
“I didn’t know you did it like this,” Chelsea nodded, her delicate fingers adjusting her blouse.
“I wanted you to feel like clients,” I said, trying not to sound nervous. “Because… you are.”
My boss let me use the space for tasting as long as I handled the costs.
They tried the chocolate raspberry. All it got was polite nods. They tried the lemon lavender and exchanged a glance.
A woman standing in a bakery | Source: Midjourney
But when they bit into the strawberry shortcake, their expressions changed.
Adam actually closed his eyes.
“Okay… that’s delicious!” he exclaimed.
Chelsea licked a bit of cream from her lip.
“It’s nostalgic, Emily. Like whipped cream summers. It’s perfect.”
A cake square on a white plate | Source: Midjourney
They chose it for all three tiers.
And in that moment, I thought that maybe they really saw me. That they recognized my talent. And maybe this wedding would pull us closer.
I sent them numerous sketches so that they could be involved in every aspect of the process.
I baked for three days straight. I decorated the cake in the early hours of the wedding morning. I even drove the cake to the venue myself. It was the most intricate thing I’d ever done.
Cake sketches on a page | Source: Midjourney
Three tiers, whipped mascarpone, fresh strawberries glazed in honey. I set it up with trembling hands and a heart full of pride.
And then they took it. Smiled. Thanked me.
And never paid.
At first, I thought that it was okay. That we’d deal with it after the wedding. I mean, I didn’t really expect them to hand me the cash then and there.
But a little reassurance would have been nice.
A beautiful wedding cake | Source: Midjourney
I discovered the truth ten minutes later, when Adam cornered me near the bar, his voice low and tight.
“Emily, you’re seriously expecting us to pay you? For cake? I heard you telling Mom that you’re expecting it.”
“Yes?” I blinked.
“But you never charge family,” he said simply, like I was stupid.
“This isn’t a batch of birthday cupcakes, Adam.”
A pensive groom | Source: Midjourney
Chelsea slipped beside him, her tone glossy and fake, just like her hair extensions.
“It’s a wedding gift. We thought you’d understand. Just let it go,” Chelsea said, winking. “Be generous, sister-in-law. It’s family.”
I stood there, stunned.
It was funny because someone had overheard the entire thing.
A close up of a bride | Source: Midjourney
Grandma Margaret.
She’s the kind of woman who wears pearls to the grocery store and could end a war with a single look. When she speaks, everyone listens.
Dinner had ended, the buffet clearing out as the reception hall silenced. Speeches began. The mic passed from best man to maid of honor. Then, casually, Grandma stood.
A wedding buffet | Source: Midjourney
She smiled as she took the mic, glass of champagne in her hand, her eyes sharp.
“I’ve always dreamed of giving my grandchildren something special for their honeymoons,” she began. “For Adam and Chelsea, I had something wonderful planned. The idea came to me at their Greek God-inspired engagement party. An all-expenses-paid trip to Greece!”
The room erupted.
Chelsea gasped. Adam’s mouth dropped open.
Grandma raised a finger.
An older woman at a wedding | Source: Midjourney
“But now, I have no choice but to reconsider my decision.”
Silence took over.
She turned slowly. She looked at me and smiled gently. Then she looked at the cake.
“I believe that generosity should be met with gratitude. Especially within a family,” she said.
An older woman giving a speech | Source: Midjourney
People shifted in their seats. I knew most of them wanted the speeches to be done, they were ready for the dessert buffet and the music.
“I think you all know why,” she continued.
She handed her mic back with a polite smile and sipped her glass of champagne like she hadn’t just set the room on fire.
A glass of champagne | Source: Midjourney
I didn’t see Adam again until sunset, the light bleeding into soft amber across the reception lawn. I’d stepped outside, away from the clinking glasses, the sugar-high flower girls and the noisy music.
I just wanted to sit on a bench and let the breeze cool me down. The anger had started to wear off but the ache in my chest remained. It was like something I hadn’t known was fragile had finally cracked inside me.
Even I couldn’t pinpoint what it was.
A woman sitting outside | Source: Midjourney
Adam.
My baby brother, the kid who used to sit on the kitchen counter licking beaters while I piped frosting flowers. He looked wrecked, tie askew, forehead damp, lips pressed tight.
He had an envelope in his hand, already crumpled like he’d been squeezing it too hard.
“Em,” he said, his eyes darting around. “Wait.”
A groom standing outside | Source: Midjourney
I turned but I didn’t speak.
He thrust the envelope at me like it burned his fingers.
“Here,” he said. “It’s the $400… plus a little extra. I didn’t know how to push back, Em. Chelsea got so excited about calling it a ‘gift,’ and I didn’t want to start our marriage with a fight. But it didn’t sit right.”
“You just thought that I wouldn’t stand up for myself,” I said, my voice low and even.
A close up of a woman sitting on a bench | Source: Midjourney
He flinched. His shoulders sank.
I saw it then, not just guilt, but fear. Not of me. Of what being married to someone like Chelsea might cost me.
“No, that’s not… It wasn’t like that, Emily.”
“You agreed to pay me,” I said. “I gave you a discount, Adam. A huge one! I spent three days in my kitchen working myself sick. And you took it like it was owed to you.”
A groom with his hand in his hair | Source: Midjourney
“Chelsea said…” he looked at the ground. “I mean, we thought… family doesn’t charge family.”
“That’s funny,” I said. “Because you were both happy to treat me like a vendor until the bill came.”
I saw it then, the flicker of shame behind his eyes. Not just because he got caught. Because he knew I was right.
Chelsea appeared behind him a second later, her heels clicking like punctuation. She looked picture-perfect until you got close. Her mascara was smudged. Her smile was too tight.
A close up of a bride standing outside | Source: Midjourney
“Emily,” she said, in that performative, high-pitched tone she used when she was trying to charm her way out of trouble. “Seriously, it was just a misunderstanding. We didn’t mean to make you feel like you weren’t appreciated.”
I laughed, short and cold.
“You didn’t make me feel anything. You showed me exactly where I stood.”
“I didn’t think it would matter this much. I mean, you love baking,” she blinked, eyes glossy.
A frowning woman sitting outside | Source: Midjourney
“I do,” I said. “Which is why it hurts more. You didn’t just take money from me. You took respect. You treated my passion and my career like a party favor.”
Chelsea opened her mouth to argue. Then closed it. Her eyes flicked to the envelope in my hand.
There was $500 inside. No note. No apology. Just cash. Just damage control.
A woman holding a small crumpled envelope | Source: Midjourney
“I’m glad Grandma doesn’t see ‘family’ the way you do,” I said, slipping the envelope into my purse. “Because if she did, I’d have nothing left.”
Adam looked like he wanted to say something, anything, but couldn’t find the words. So he just stood there, hands stuffed in his pockets, watching his wedding slip further from the fairytale they’d built on someone else’s labor.
I turned and walked away before either of them could try again.
A upset groom | Source: Midjourney
And this time, they didn’t follow me. They went off together.
Later, just as dessert was being served and people were laughing again, Grandma stood once more.
She clinked her glass gently.
“I want to make something very clear, especially to my grandchildren and their new spouses. Generosity is a gift. Not an obligation. And it should never be repaid with greed or disrespect.”
A dessert buffet at a wedding | Source: Midjourney
People sat up straighter.
Grandma paused. She looked around the room with deliberate calm.
“I’ve given each of you the benefit of the doubt. And my honeymoon gift still stands, this time. But if I ever see something like this again?”
She smiled. Sweet. Lethal.
“I won’t just take away a trip. I’ll take everything else too, trust funds included.”
An older woman giving a speech at a wedding | Source: Midjourney
She nodded toward Adam. Then Chelsea.
Then sat down like she’d just read bedtime stories to kids.
“I see and hear everything, Emily,” she said later. “And no more giving discounts to ungrateful family. This is your career now, darling. Take a stand. And if you really want to go to culinary school, talk to me. Your trust fund is there for a reason. Why you’re trying to save money, only the Lord knows, child.”
“Thanks, Gran,” I smiled.
A smiling woman sitting at a wedding reception | Source: Midjourney
After, Adam started texting me on my birthday. On time. Chelsea began tagging and re-posting my bakes on socials.
At the next family barbecue, hosted by Chelsea and Adam, she hovered near the drinks table before walking over. Her smile was tight, eyes scanning for anyone nearby, like she didn’t want an audience.
She handed me a thank-you card with a massage gift card tucked inside.
Food on a grill | Source: Midjourney
“These were really good, by the way,” she said.
She meant the brownies, but the compliment landed weird, it like got stuck on the way out. Her tone was off. I nodded, said thanks, and watched her retreat like she’d completed a chore.
It wasn’t affection. It was fear. Respect. Caution.
And honestly? That worked just fine.
A woman standing in a backyard | Source: Midjourney
If you’ve enjoyed this story, here’s another one for you |
While Emma is sitting at her desk one afternoon, she gets a surprise delivery. When she opens the box, she finds a cake with an unsettling message and the pregnancy test she forgot to hide. Will she go home and explain the truth to her husband or let him walk away?
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