The mainstream definition of what an ideal man should look like varies from country to country. Just like women, a lot of men try to follow common beauty trends in order to be seen as more attractive. The cultural difference in what exactly people consider objectively beautiful might come as a surprise.
Bright Side did a fun bit of research about what people consider to be the ideal male beauty standard in many countries around the world. Looking at the most beloved male celebs will tell you about what is considered attractive.
1. United States and Canada

According to People’s magazine, the most attractive men in the US for the past 3 years are Paul Rudd (Ant-Man), Michael B. Jordan (Black Panther), and singer John Legend.
The usual definition of beauty, when it comes to men in the United States and Canada, is having a muscular physique, ruggedness, and golden skin. However, in the past couple of years, especially among the younger generation, an androgynous look has become more desirable.
2. India

According to the poll, the most attractive men in India are actors Shah Rukh Khan (Don 2), Aamir Khan (Like Stars on Earth), and Hrithik Roshan (Zindagi Na Milegi Dobara). Even though Shah Rukh Khan took first place, he actually opened up, saying that he has been called “ugly and unconventional” in the past.
The main beauty standard in India is having a lighter skin tone, which gets promoted a lot on TV. Other than that, Indian standards are pretty close to American: tall, muscular man, who have clear skin and a full head of hair.
3. United Kingdom

According to a 2021 poll, the most attractive man in the UK is Tom Hardy (Inception), and 2022 research suggests that Richard Madden (Game of Thrones) has a huge shot of winning that title.
The research data says that the ideal type of man for British people has an athletic build, brown eyes, short dark-brown hair, and some facial hair. In fact, men with beards are found to be over 60% more attractive than men without them.
4. Philippines

The most attractive men in the Philippines have been noted as Josh Cullen Santos from the boy group SB19 and the actor Alden Richards (Imagine You & Me).
The beauty standard in the Philippines has shifted and instead of looking macho, the men care about their appearance a lot and go for a more beautiful look, so they go to salons to get facials. Other standards include having dark hair, being at least 5’9“, and having a more “mestizo” look, which means being mixed with white.
5. South Korea

While western countries prefer men who are athletically built, South Korea likes more of a skinny, androgynous-looking body (not too skinny, fat, or muscular) for men. Men need to be a little bit soft, with slim facial features, double eyelids, and lighter skin.
Male celebrities in South Korea also do not shy away from using makeup or dyeing their hair, actors dye it black to look more youthful while idols dye it “fun” colors, and it is not considered to be revolutionary like it would be in the US.
6. Mexico

Mexicans go for a more “macho” look, which means being extremely masculine, as opposed to South Korea which prefers a more androgynous look. The list of the most attractive men includes actors Diego Boneta (Luis Miguel) and Ryan Guzman (9-1-1) in the first 2 spots.
7. Germany

According to research, German women prefer their men to be taller, with either black or brown short hair. The largest percent of the respondents said that they would like their man to be muscular, but skinny men took a close second place.
Football player Marco Reus and the actor Thore Schölermann have been named the most attractive men.
8. Italy

In Italy, men being overly masculine does not have much importance in terms of their attractiveness. In fact, a lot of men are into grooming and styling their body hair, and Italian men do not shy away from wearing “girlish” colors, like pink or purple.
The most attractive male celebrities are considered to be Raoul Bova and Giulio Berruti.
9. Australia

Australian male beauty standards are focused on physical size and being muscular. While women perceive their bodies as heavier than ideal, men who follow beauty standards, on the contrary, think they are too skinny. The Hemsworth brothers are considered one of the ideals of Australian beauty.
10. The Netherlands

The Netherlands is considered to be a country that has the tallest people in the world, with the average height of a woman being 5’7″ (around 170 cm), and 6’0″ (around 183 cm) for men. Dutch women seek a male partner that is taller than them.
TV presenter Arie Boomsma and actor Michiel Huisman have been named 2 of the most attractive Dutch men, and their heights match up the beauty standard: Boomsma is 6’5 (around 198 cm), while Peelen is 6’1 (around 185 cm). Notably, both men are also muscular and have facial hair.
Which country’s standards align with your own? Do you think standards are hurtful for people’s self-esteem?
Family Is Searching for Missing Denver Hairstylist Who Disappeared After Leaving Her Apartment

In addition to the worried mother of a Denver-based hairstylist, who shared photos of her missing daughter before she disappeared, others are also searching for her.
The loved ones of a 34-year-old Denver hairstylist named Jax Gratton are in search of her after she went missing. According to the Denver Police Department (DPD), Gratton has not been seen in nearly two weeks after leaving her apartment near the 4200 block of E. Iliff Avenue around 10 p.m. on April 15, 2025.
As confirmed by loved ones, Gratton had planned to step out briefly the night she vanished, telling her roommate she would be gone for only a few hours. But that quick outing spiraled into a troubling ordeal when Gratton failed to return home.
Her mother, Cherilynne Gratton-Camis, grew uneasy after several days of no contact, especially on Easter Sunday. This marked the first ominous break in a lifetime pattern of unwavering connection.
“Jax calls me when great things happen and when bad things happen, and every single holiday. She has never missed a holiday,” Gratton-Camis shared.
That particular evening — April 15 — a photo taken from a camera inside Gratton’s apartment captured her just before she walked out the door. No one knew the details of her outing. “It’s just, it’s absolutely a mystery,” her mother said. “No one knows who she was meeting, who picked her up.”
For those who know her well, Gratton’s sudden disappearance doesn’t align with her usual behavior. Brandy Carey, a close friend, emphasized how deeply concerning the situation is, citing how out of character it is for Gratton to leave behind her beloved cat, Madam Francesca, without making arrangements.
“Her not taking her medication, not taking her makeup, but also the fact that she missed several appointments with clients,” adds to the growing concern, Carey told Denver7.
“We just want her to come home. That’s what we just want: Her home, happy, healthy,” stated Carey. In the wake of her vanishing, loved ones have rallied online and on foot, sharing her images, her story, and their hopes.
Gratton’s family and friends are also urging the community to alert the police if they have any tips to report, no matter how big or small.
Should anyone have any information concerning Gratton’s whereabouts, they can contact Denver Crime Stoppers at 720-913-2000. Tipsters also have the option to remain anonymous and could earn a reward of up to $2,000.
Gratton’s loved ones have also expressed gratitude for the support civilians have shown for the hairstylist and the disappearance case.
“She’s very caring. She cares about the people that she comes in contact with, and that doesn’t matter if she’s known you forever or she’s just known you in this moment,” expressed Carey.
Yet, amid the activity and public support, a single, haunting plea from Gratton-Camis continues to echo, “I’m scared for her safety. I just want proof of life.”
In an effort to amplify the search, a Facebook group titled “Find Jax Gratton Denver” has become a central hub for updates and appeals from loved ones. Among the most poignant posts came directly from Gratton’s mother, who shared a set of stills showing her daughter in the final moments before she disappeared.
Captured by an indoor surveillance camera, the images reveal Gratton in a patterned jacket, striped shirt, and loose-fitting pants, holding two bags as she steps toward the door.
The accompanying message from Gratton-Camis reflected a mother’s anguish and suspicion. Gratton’s mom expressed that the photos do not appear to indicate that her daughter was headed out on a date.
She also referenced the fact that Gratton left behind important personal effects. Additionally, Gratton-Camis explained her decision to delay adding certain individuals to the group and hinted at a larger conversation with the detective on the case, saying, “Will share at a later date cause [sic] I think it might be important.”
Her words, layered with grief and urgency, also revealed the emotional toll the search has taken. “I have a lot of work to do. Because I was asking for Jane Does and if course did not think they would list her as male. My love for you all is so strong [sic],” concluded Gratton’s mom.
In a separate post to the Facebook group, Princess Sullivan shared a visual collage of Gratton’s tattoos in hopes that someone might recognize her.
The post features close-up shots of several distinct designs inked across Gratton’s arms, shoulders, and chest, including words, geometric lines, and illustrative pieces.
It is a simple yet powerful contribution to the growing community effort — another way to keep Gratton’s image alive in the public eye, and perhaps spark a lead that could bring her home.
Among the many voices joining the search is that of Theresa Becker, a client of the hairstylist who turned to the group after discovering Gratton had gone missing.
Becker shared that she last heard from Gratton on April 15, the same day she vanished. It was also the day they confirmed an upcoming appointment.
When Gratton never showed up on April 18, worry quickly set in. “She means so much more to me than just gorgeous hair,” Becker wrote.
“We talked about so much. We connected on experiences few [sic] can relate to. She helped me feel a little more at home in the world.” Eager to support the search, Becker expressed her intent to join volunteers canvassing near Washington Park.
Outside of the dedicated search group, Gratton’s mother has also taken to her own Facebook page to raise awareness. In a deeply personal post, she pleaded for anyone who may have seen or heard from Gratton after April 11 to come forward.
Underneath her message, she shared a collage of photos capturing her daughter in different moments — posing with sun-kissed hair against a tropical backdrop, smiling with light curls in a salon mirror, and posing with her hair dyed a soft reddish tone.
As the days stretch, those closest to Gratton continue to reflect on the many ways she has left her mark.
Studio owner Dylan Scholinski, a longtime friend, recently shared a moving message that spans decades of their connection, from the vibrant days of her youth to the creative spirit she carried into adulthood.
His message echoed the same sentiment resonating across every post and every plea: hope. While the uncertainty weighs heavily, the community surrounding Gratton refuses to give up, urging others to keep sharing, keep searching, and above all, to believe that she can be found.
For those who have known her in fleeting moments or lifelong bonds, the wish remains the same — that this chapter ends with Gratton safely home.
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