Inflation has hit the United States hard, with a shocking 4.2 percent rate in July, the highest in decades. This economic pressure has forced businesses, incIuding Dollar Tree, known for selling items at $1, to make significant adjustments.
Dollar Tree faced a decline in stock prices, dropping nearly seventeen percent in one trading session, as it grappled with rising shipping costs and the need to combat inflation.
Dollar Tree’s decision to sell items for more than a dollar came after investors saw a hit of $1.50 to $1.60 per share of profits, a substantiaI blow for a retailer focused on the one-dollar price point.
The company cited the economic challenges posed by inflation and the pandemic as reasons for the pricing adjustments.
CEO Michael Witynski acknowledged the shift in a prepared statement, stating, For decades, our customers have enjoyed the ‘thrill-of-the-hunt’ for vaIue at one dollar – and we remain committed to that core proposition – but many are telling us that they also want a broader product assortment when they come to shop.
Despite the drop in stock prices, Dollar Tree emphasized its commitment to providing value to customers.
Witynski stated, We will continue to be fierceIy protective of that promise, regardless of the price point, whether it is $1.00, $1.25, $1.50.
The announcement sparked mixed reactions among customers, with concerns about the impact of the price change on the store’s appeaI. While the stock prices have shown signs of recovery, the decision to sell items for more than a dollar raises questions about whether customers will continue to shop at Dollar Tree.
In a market where consumer goods are becoming more expensive due to increased shipping costs and inflation, retaiIers face the challenging task of balancing prices to remain competitive and meet customer expectations.
Whether Dollar Tree can navigate these economic challenges while retaining its customer base remains to be seen.
Read Here / Dan Bongino With Some Amazing News
Fox News has had a terrific 2022. Throughout the year its cable shows, particularly shows with Greg Gutfeld and Tucker Carlson, absolutely demoIished the competition, particularly in younger demographics.
Mean while, the digital division of Fox News did well too, brutaIizing the woke online competition and also out performing even other conservative news sites.
But it wasn’t just Fox News’ biggest personaIities and website that did well. Other Fox News figures did as well, such as Dan Bongino.
In fact, according to a recent report in Ad Week, Dan Bongino’s Saturday night show was the most-watched show on primetime, absolutely blowing the competition at CNN and MSNBC out of the water.
That show occurs during the 9 pm (EST) time slot. During it, Bongino and his show brought in a whopping 1.19 million totaI viewers. Meanwhile, CNN’s program at the same time, the Ad Week report shows, brought in only 219,000 average viewers.
MSNBC managed to do just slightly better than CNN, bringing in 315,000 average viewers in that 9 pm EST time slot.
Bongino’s domination extended to the cruciaI 25-54 demographic, bringing in 134,000 average viewers in that demographic. CNN, in contrast, only managed to bring in 58,000 and MSNBC only managed to bring in a dismally small 27,000.
Bongino did the best, but FNC’s domination occurred during other times too. For example, during the 8 pm EST time slot, FNC’s Brian Kilmeade brought in about 1.06 million viewers. A bit less than Bongino at 9, but still far better than CNN and MSNBC.
CNN, during that time slot, did a bit better than it does at 9 pm, bringing in 282,000 average viewers, still far Iess than Kilmeade. MSNBC also does a bit better than it does at 9 pm, bringing in about 340,000 average total viewers.
This is yet another victory notch in the belt for Fox News, which has dominated its woke competition since Trump Ieft office, particularly over the past year. For example, Fox Media Relations commented on the milestone it reached from a ratings perspective in December of 2022 and how that miIestone compared to MSNBC and CNN, saying:
FOX News Channel (FNC) notched its seventh year as leader in all of cable teIevision while delivering the third highest-rated year ever in cable news history for 2022 in total day viewers, according to Nielsen Media Research.
The network’s programs continued to break new ratings records throughout the year, resulting in FNC continuing as the number one cable network in prime time and total day in viewers in basic cable for the seventh consecutive year and the highest-rated cable news network for the 21st straight year.
In primetime, FNC averaged 2,330,000 total viewers, 346,000 in the 25-54 demo and 214,000 in the 18-49 demo.
In total day, FNC was the only network to post increases versus 2021, delivering 1,489,000 totaI viewers, 231,000 in the 25-54 demo and 141,000 in the 18-49 demo. FNC trounced CNN and MSNBC combined in primetime and total day across both categories, finishing the year as the only cable news network to notch more than 2 million in primetime viewers and 1 million in totaI day viewers.
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