There’s a growing movement changing how beauty is perceived in America and around the world.

Because of social media, where women freely display their inherent beauty in all shapes and sizes, the standard of beauty is changing. This change is highlighted by a recent study that was published in the International Journal of Fashion Design, Technology, and Education. It shows that the average American woman used to wear a size 14, but now she typically wears a size 16 or 18.

The study, which examined data from more than 5,500 American women, discovered that during the previous 20 years, the average waist size had climbed from 34.9 to 37.5 inches. The study’s principal expert, Susan Dunn, highlights the importance of the information by saying, “Knowing the average size can significantly impact women’s self-image.”

The fashion industry is urged by co-author Deborah Christel and Dunn to adjust to these developments. According to Dunn, “these women are here to stay, and they deserve clothing that fits them.”

The message is clear: in order to appropriately represent the genuine shape and size of the modern American woman, apparel manufacturers must adjust their sizing guidelines.

These Target stores are set to cIose: Here’s the full list

Target, grappling with escalating theft and “organized retail crime,” is set to close nine outlets across four states. Despite “adding more security team members, using third-party guard services, and implementing theft-deterrent tools,” the challenges with crime persisted. Below are the affected markets along with the remaining stores and employment data:

  1. New York City:
    • Harlem: 517 E 117th St. (96 remaining stores, over 20,000 team members)
  2. Seattle:
    • University Way: 4535 University Way NE
    • Ballard: 1448 NW Market St., Ste. 100 (22 remaining stores, nearly 4,000 team members)
  3. San Francisco/Oakland:
    • SF Folsom: 1690 Folsom St.
    • Oakland Broadway: 2650 Broadway
    • Pittsburg: 4301 Century Blvd. (32 remaining stores, over 6,400 team members)
  4. Portland:
    • Galleria: 939 SW Morrison St.
    • Powell: 3031 SE Powell Blvd.
    • Hollywood: 4030 NE Halsey St. (15 remaining stores, more than 2,500 team members)

Over 150 stores remain operational in these regions. Target is boosting security through locking cases for certain merchandise and allying with the U.S. Department of Homeland Security’s Homeland Security Investigations division. “While we will continue to make meaningful investments throughout our business, we cannot solve this issue on our own,” the firm noted.

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